Tag Archives: patron

Tequila Patrón—the Spirits

I always feel bad for characters that are misunderstood.  I mean, the Bumble in “Rudolph the Red Nosed Reindeer” wasn’t a bad dude … he just had a toothache.  That said, I thought I knew all about Tequila Patrón … a big company that makes a great product.  I drank it, I mixed cocktails with it, I enjoyed it … I left it at that.  After being invited to see Hacienda Patrón at the end of 2016, I have a much deeper appreciation not only for the tequila, but the craft behind it and the company that makes it.

I was invited by Patrón to take a few days to explore Jalisco and tour the distillery, and I’d be an idiot not to go, right?  Right.  I went (with some shiny, noisy AF) bells on—I was fucking stoked.  After my immersive experience, I learned some remarkable things that took me from a consumer to a loyalist.

First I’ll say this, Patrón not only produces their own spirits, but they do it expertly.  For those of you claiming that Patrón is “fake” … go suck a piña.  Yes, when the company was founded 1989, they produced their spirits in a facility they didn’t own, but they did so while adhering to their strict standards and following their exacting recipe.  In 2002 they opened The Hacienda and have been producing their own product since.  And yes, the company was started by a beauty product mogul, but he knows enough to have hired people that know the industry.

**UPDATE: Patrón Spirits was sold to Bacardi in January 2018.**

QUALITY.  To ensure perfection in every bottle, everything is done on-site with one exception.  Every one of their products is distilled with great oversight by the best in the business.  Many distilleries in Jalisco will produce multiple brands under one roof (there are 1700+ brands of “tequila”, but only 140 distilleries), but NOM 1492 only produces Patrón.

CONTROL.  The distiller behind the spirit, Francisco Alcaraz, has been the artisan who has helped the brand maintain the integrity of the product while meeting the ever-growing demand.  He has a really difficult job (I’m only kind of kidding) … he tastes every single batch of product before it’s bottled to ensure consistency and quality.  If he’s out?  It takes four expert tasters to take his place.

They don’t stop there.  Patrón claims that at least 60 hands will touch the product before it leaves The Hacienda.  That’s 60 hands checking every step of the process and ensuring that every step of their painstaking process is followed to the letter–from distillation to packaging.

INGREDIENTS.  The only part of the aforementioned process that doesn’t happen on The Hacienda’s property is the growing of the agave itself. Since it takes more than seven years to hit the sweet spot (pun intended) for the maturity of the agave piñas used in distillation, they decided that, instead of trying to own every step, they’d simply ensure they had the very best ingredients possible.  That meant reserving (and paying for) “first dips” on the best Blue Weber Agave from carefully selected fields in the Highlands of Jalisco.  Only the best.  Since Patrón only produces 100% blue weber agave tequilas, they obviously need quite a bit.  (Other brands that don’t call it “mixto”, which only had to be 51% agave)

No flavors, dyes, etc added to any tequilas

PROCESS. After harvesting, the agave is taken to the Hacienda where jimadores remove the leaves the old fashioned way (with a coa) to get to the heart of the agave, the piña.  The piña is then baked in their ovens for 79 hours for the perfect sweetness.  From there, the agave is either taken to a tahona or the roller mill–the tahona is a two-ton volcanic rock that painstakingly crushes the agave to remove the juices.  Patrón’s core line utilizes tahona and roller mill (more modern and efficient) distillates and blends them (55%/45%, respectively) to create the flavor we all know so well.

Why the mix?  Agave macerated using the tahona tends to be slightly sweeter since it allows more of the agave’s fibers themselves to lend flavor, giving the spirit more complexity.  (There are only four other tequila distilleries making tequila with a tahona, none of which operate the wheel daily.)  After tasting distillates from each production method, I love the flavors of the tahona-produced tequila. Lucky for me, Patrón’s newer line, Roca Patrón, is 100% tahona-produced.

INNOVATION. You may have seen a few new Patrón bottles popping up at your local bars–Roca, Piedra, Bordeos, Sherry Cask, XO, Citrónage, Platinum, Patrón en Lalique, etc.  The beauty of that is that they’re never done exploring new ways to make an incredible product even better.

Stay tuned for more about Patrón in upcoming posts!

#DrinkingwithSusie: Jaclyn Mittman

While it’s hot outside, it’s really tough to still look cool … and even harder to keep your cool when entertaining.  Luckily, my friend Jaclyn Mittman is giving me some outdoor entertaining pointers for my summer parties.  Her biggest advice: texture.

We got together for a quick tablescape lesson and some tequila cocktails … because, summer.  Scroll to see what we got into.

What inspired your tablescape?
Rustic summer. I love the look of the distressed wood with modern, elegant pieces like gold flatware and matte black dinnerware. The white peonies and eucalyptus offered even more texture and elevated the entire table without having to add a lot of color. I tend to stick with neutrals so this tablescape reflected my design style perfectly.

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Where can we get this setup … like STAT?
Target has the best, affordable pieces for entertaining!  And the best part is it’s so reasonably priced that you can have multiple sets/motifs.

Plates – Threshold™ Large, $5.99; Small, $5.99
Table Runner – Threshold™ Natural Ramie Table Runner, $22.99
Flatware – Threshold™ Izon Flatware Set, $19.99 (5-pc set)
Glasses – Crate & Barrel Dizzy Double Old Fashioned, $1.95

Candles – Target
Flowers – Trader Joe’s white peonies, eucalyptus, and assorted leaves, $2.99 – $6.99

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What is your best advice for entertaining?
Texture! Add texture to the table by adding in layers with a table runner, napkins, or florals and plants. Also alcohol. Alcohol is a must when entertaining.

Music can also completely set the tone and mood for any party. When entertaining, I stick with Spotify for their pre-made playlists based on mood or the type of party you’re throwing. I know I can let it play and not have to worry about it the rest of the time. Also, a great Bluetooth speaker is the way to go. I love the JBL Xtreme Splashproof Wireless Speaker for parties. (NOTE FROM SUSIE: feel free to use my boozy playlist!)

Do you have any special tips or tricks for summer entertaining?
Make sure you’re wearing something breezy, because the host is always running around. Also, make sure you’re providing guests with water, shade, and (if possible) fans! (And did I mention alcohol?)

Since it’s warm outside, we obviously needed something to cool us off.  Enter: tequila cocktails.  We went for something that was light but potent–The Resting Garden Margarita.  Plenty of tequila and some fresh juice keeps this recipe light and drinkable and the grilled mango garnish makes it gorgeous to boot.

The Resting Garden Margarita
1 3/4 oz Roca Patrón Silver
1/2 oz Patrón Citronge Mango
1 oz fresh lemon juice
3/4 oz agave syrup
6 sage leaves (plus more for garnish)
Pinch of salt
Grilled mango slices

Combine all ingredients in a cocktail shaker and shake with ice to chill. “Double strain” the drink by pouring it through a fine mesh strainer into an ice-filled old fashioned glass. Garnish with sage leaves and a grilled mango slice.

We went with Roca Patrón Silver as this recipe doesn’t have much going on … so you can taste the quality of the tequila.  (Because good liquor shouldn’t be covered up, y’all.)  If you haven’t tried Roca Patrón Silver, it has notes of black pepper, a citrus nose, and a smooth taste.

Glasses – Crate & Barrel Dizzy Double Old Fashioned, $1.95
Mini Clothespins
 – Home Depot, $2.98 (pack of 50)
Juicer – Gift from Patrón (similar: Cocktail Kingdom Mexican Beehive Juicer, $16.95)

Strainer – Crate & Barrel Tea Strainer, $4.95
Cocktail Shaker – Sur La Table Boston Shaker, $25

What made you start your blog, JaclynMittman.com?
I originally started my blog as a place to share my beauty findings and to be able to review makeup products I used regularly.  As it turns out … people wanted to read it. It has turned into beauty, fashion, lifestyle, and more!

What is your go-to sunscreen this summer?
I swear by Aesop’s Avail Body Lotion with Sunscreen. It doesn’t feel heavy like most sunscreens and it easily absorbs and doesn’t leave a white cast on your skin. It also smells incredible!

Any other awesome summer beauty items we all need?
Setting sprays and facial mists are a must in the summer. I often use both! My favorite setting spray to lock in my makeup for the day is Urban Decay All Nighter Long-Lasting Makeup Setting Spray and my newest facial mist obsession is the Caudalíe Beauty Elixir for its skin calming effects … and it’s refreshing!

Kind of loving your outfit … it’s perfect for summer.  Where can we get it?
TopChoies Black Off Shoulder Half Sleeve Blouse in black, $11.90
ShortsMadewell San Diego Cover-Up Shorts in strokedash, $39.50 $29.99
HeelsSteve Madden Christey Heel in black suede, $109.95


JACLYN MITTMAN

JaclynMittman.com (formerly Pretty Petals)
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Pictures by Rico DeLeon.